Does your marketing team understand the intricacies of effective public relations? This page has everything you need to learn all the public relations fundamentals, the latest standards, and solutions to industry challenges. At UpCity, we provide expert advice and practical guides to help you achieve your public relations objectives. Get inspired by real-world examples, learn from industry experts, and stay informed with the latest updates. Explore our most popular articles and recent public relations blog posts below.
Negative press cost nearly 30% of SMBs between $10k-$50k
In addition to guest posting on the UpCity blog, Duet PR is featured as one of the Top PR Agencies in…
How Do You Rebrand After a PR Crisis?
In addition to guest posting on the UpCity blog, Duet PR is featured as one of the Top PR Agencies in…
The Difference Between Reputation Management and PR
Learn the difference between reputation management and public relations (PR) and uncover how they complement each other.
Need a refresher of the fundamentals of PR, or keen on finding new ways to improve backlink chances? It’s all…
Media training sessions will teach you how to predict questions, avoid common traps, and focus on delivering your key messages,…
Our PR software comparison guide evaluates Meltwater vs. Cision to help you make a sound purchase. We reviewed each software’s…
Reputation and brand management have long been important for businesses, although for smaller businesses it has often been less of…
Small business owners, startups, and even mid-size corporations are almost always looking for ways to boost their organization’s visibility without…
In the age of cancel culture, all it takes is one social media faux pas, snarky review, or reactive employee…
Effective backlinking involves plenty of hard work, from content strategies to building relationships. We’re going to discuss one of the…
There is a common misconception that public relations (PR) and marketing are synonymous. It’s easy to see their similarities and…
Learn the difference between reputation management and public relations (PR) and uncover how they complement each other.
In addition to guest posting on the UpCity blog, The Firm Public Relations and Marketing is featured as one of…
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