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Small, Medium
$2,500 or more
$2,000 or more, monthly
B2C, B2B
International
1–5
<$500,000
Channelize ➢ Optimize ➢ Scale
I work with you to drive customer-focused organic growth, leading to scaling your sales qualified leads (SQLs) from your ideal customer profiles (ICPs).
- Channelize with Technical Analysis, Analytics and Reporting
- Optimize with Content Strategy, SEO A/B Testing
- Scale with Digital PR Strategy & Execution for Discoverability
Attract The Right Users
We take a customer-focused approach to our organic growth strategy, so the traffic we bring to your website will convert into right-fit SQLs and, eventually, paying customers.
Increase Search Discoverability
In order to receive great value from your content, prospects first have to find it. Using innovative best practices, we’ll optimize your website so you can easily be found online.
Establish Thought Leadership
Get positioned as a thought leader with links and content references on other credible & authoritative sites. This will make getting new users to your site repeatable, and increase your rankings.
SERVICES
- SEO Audit Services
Our SEO Audits address the key SEO ranking factors, from the usual suspects under the on-page umbrella of factors, all the way down to your link profile, social visibility and more; our SEO audits are incredibly thorough and 100% actionable.
- Content Strategy Services
If you aren’t producing share-worthy content at the right cadence, you’re missing out being in the Winning Zone. We outline a content strategy designed specifically for your Ideal Customer Profile (ICPs) and achieve your OKRs!
- Demand Generation Services
We work with you to build a scalable strategy that ensures you are the product or service of choice by driving more qualified and informed users, organically!
- Fractional Director of SEO
In the same light as a Fractional CMO, a Fractional Director of SEO provides short-term leadership to drive organic growth until you are ready to make a full-time Director of SEO hire.
MY APPROACH
30 ➢ 90 ➢ 180
- The first 30 Days are perfect to know the lay of the land, understand roles and responsibilities, meet with the various stakeholders, understand the business, learn the processes and workflows.
- The next 60 Days (90 Days) is the impact phase, this is where I begin to roll up my sleeves and get into the trenches. Test, experiment, shake things up, challenge the status quo and always be pragmatic with recommendations, use data to tell the story. I am the SME, so it's my job to educate the stakeholders and build my credibility.
- The next 90 Days (180 Days) is the results phase, this is where you begin to see the fruits of Phase 1 & 2 to show. The results are both tangible and intangible, as much as they have a direct and indirect impact on the business.