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Reviews & Profile for Medina Communications Corp

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Medina Communications is a full-service advertising agency generating results for our clients since 1996. Advertising agency services include unmatched media buying, graphic design, web site development, search engine optimization, social media management, pay-per-click, and retail consulting.

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Services We Provide (14)

Video ProductionSocial Media MarketingSearch Engine OptimizationReputation ManagementPay-Per-ClickMobile Application DevelopmentMarketing Consulting/StrategyMarket ResearchGraphic DesignDigital MarketingBranding/PositioningAdvertisingWeb DevelopmentWeb Design

Business Overview

Small

$2,500 or more

$1,500 or more, monthly

B2C

National

6–20

$2M–$5M

Technologies We Support (6)

Adobe Creative SuiteAdobe PremierGoogle AnalyticsHTMLNetSuiteWordPress

Industry Expertise (6)

AttorneysAutomotiveDentalEducationEnergyEntertainment

What Makes Us Different?

It’s essential to have an experienced media buying agent in your corner when negotiating and placing media. We worked for CBS, NBC and iHeart radio, we know how to negotiate media schedules that drive sales results. Our specialty is electronic, print and digital media buying customized to reach your customers with your ROI as the focus.

With the internet and smartphones dominating our media consumption, brands require a strong digital presence. But with so many options from PPC to social, SEO to YouTube, where should you focus your efforts? Medina relies on our core strengths of value and results. Knowing your target market and defining conversion goals are the key components of successful digital strategy.

Every brand has a unique core story. We approach branding with a deep dive into that core story to uncover unique positioning and target market research. Medina works with clients to define their brands and continually refers back to that mission to stay consistent with messaging from logo icon, to standardized fonts and colors, to language and media choices.

Medina Communications has the talent and resources to create beautifully memorable images and videos to represent your brand. We employ font nerds that fight for serifs, layout ninjas who boil down messaging for the sake of hierarchy, and UX experts that obsess over the conversion funnel. Tell us your vision, or give our team free reign to blow your mind with pretty pictures that drive sales.

We make companies stand out in a crowded marketplace with striking creative executions. Catch viewer’s eyes with bold colors, reinforce your brand with snappy copy and custom music beds. Tell your story with video. All while remaining true to the Medina formula for success, of smart business decisions and affordable quality

Your website is the cornerstone of your marketing. While ads are a place to be brief and simple, your website is the place to flesh out those ideas. Let’s blog and go in-depth with your expertise. Tell your story in an engaging medium using video, graphics, and targeted copy. Then we’ll take it a step further with custom functionality to increase efficiency and communication between you and your staff.

Content isn’t king, content is everything. We never settle for the expected and love to push boundaries to get noticed. It’s not just a social media post, it’s your window to the world, so we work to make every post count with calls to action and creativity that encourages sharing and increases organic reach.

Social Media is no longer just about posting a few photos to your Facebook page. Social media is a mature media that requires strategy and budget just like TV and radio. Medina developes a content plan, delegates access and duties to client staff, then plans which posts to boost and how to drive views.

SEO and SEM are some of the most cost efficient ways to drive traffic to your website. Medina starts with goal setting and competitor research to gather as much information as possible before defining a strategy. Then we move to on-page optimization and link building backed up by Google’s Keyword tool and SEM Rush.

If a picture tells a thousand words, moving pictures are a novel. But a novel that you can read in 30 seconds. Media will craft a storyline and send our on-staff videographers to your location to shoot and concisely edit an engaging resource for your website and social media. We also produce TV spots for traditional broadcast media along with training and event recap videos that will live on forever in your library and showcase the evolution of your business.

From product to lifestyle photography, Medina generates customized assets that can be used again and again in your marketing to reinforce your brand. We’re also self proclaimed Photoshop experts that can composite just about anything or make your vacation photo look like a supermodel if you want to impress your acquaintances on social media with a bold faced lie.

Fun fact about us: everyone on staff is a music aficionado. Rob Medina has been playing music for over 30 years and our younger team members are producers. We tap into this collective expertise to craft jingles and unique music beds that are far superior to stock audio or amateur mastering.

We build custom dashboards so clients can utilize their websites to increase efficiencies and to make quick content updates. Medina Communications uses in-house staff for any front end development projects and leverages a network of back end developers for more complicated projects like mobile apps and database integration.

We know how to reach the right people at the right time to drive sales. We deploy a variety or geotargeting and geofencing technologies to push offers to potential customers when they are in the vicinity of your business. Plus we can learn a lot about people and their buying habits by observing their movement via mobile application and presenting a polished listing on a real time maps search.