Reviews & Profile for Hook Marketing
5.0 | 4 verified reviews |
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Services We Provide (5)
Business Overview
Small, Medium, Enterprise
B2C, B2B
National
1–5
Industry Expertise (6)
Chief Knowledge Officer
5/5 | December 15, 2022
Working with Vicki and the team at Hook Marketing has been a superlative experience. Vicki is an exceptional marketing strategist, specializing in all the current online forms of marketing. Hook has done an exceptional job learning about my company, its industry, and client in order to create the key messaging and positioning content. As a result, there has been a significant increase in awareness and leads for my business. I can highly recommend Hook Marketing for your online marketing needs and I can also recommend Vicki for all of your marketing strategy needs; she's truly a credit to her profession!
CEO
5/5 | December 22, 2022
We've been very pleased with the work Hook Marketing has done for our agency during the past year. The Hook team created a strategy -- that included an estimated budget -- and executed on that strategy with precision. They created a refreshed brand and supported that brand with content spread across the strategic channels our clients are known to hang out. I was especially impressed with how we were able to make course "corrections" throughout the engagement in order to better focus our marketing efforts.
CEO
5/5 | December 15, 2022
We have worked with Vicki on many different projects. She's acted in a Senior Account Leadership role for us when our existing resources are tight. We have a defined process and high standards. Vicki hits the mark every single time. With our internal team, with our owners and with our clients. In fact, she's so good I've tried to hire her on many occasions! From creative, to strategy, to account relationships, she's a true professional and wonderful to work with.
Chief Knowledge Officer
5/5 | December 15, 2022
Working with Vicki and the team at Hook Marketing has been a superlative experience. Vicki is an exceptional marketing strategist, specializing in all the current online forms of marketing. Hook has done an exceptional job learning about my company, its industry, and client in order to create the key messaging and positioning content. As a result, there has been a significant increase in awareness and leads for my business. I can highly recommend Hook Marketing for your online marketing needs and I can also recommend Vicki for all of your marketing strategy needs; she's truly a credit to her profession!
CEO
5/5 | December 22, 2022
We've been very pleased with the work Hook Marketing has done for our agency during the past year. The Hook team created a strategy -- that included an estimated budget -- and executed on that strategy with precision. They created a refreshed brand and supported that brand with content spread across the strategic channels our clients are known to hang out. I was especially impressed with how we were able to make course "corrections" throughout the engagement in order to better focus our marketing efforts.
CEO
5/5 | December 15, 2022
We have worked with Vicki on many different projects. She's acted in a Senior Account Leadership role for us when our existing resources are tight. We have a defined process and high standards. Vicki hits the mark every single time. With our internal team, with our owners and with our clients. In fact, she's so good I've tried to hire her on many occasions! From creative, to strategy, to account relationships, she's a true professional and wonderful to work with.
Chief Knowledge Officer
5/5 | December 15, 2022
Working with Vicki and the team at Hook Marketing has been a superlative experience. Vicki is an exceptional marketing strategist, specializing in all the current online forms of marketing. Hook has done an exceptional job learning about my company, its industry, and client in order to create the key messaging and positioning content. As a result, there has been a significant increase in awareness and leads for my business. I can highly recommend Hook Marketing for your online marketing needs and I can also recommend Vicki for all of your marketing strategy needs; she's truly a credit to her profession!
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What Makes Us Different?
Hook isn't just another marketing consulting firm. Hook is built on over 20 years of marketing agency and executive corporate marketing leadership by its founder, before shifting to a small business entrepreneurship model. The intent of Hook is to provide you the strategic thinking, guidance and practical support you need, while cutting out the costs involved in working within a big agency model. You'll receive the insight, training, or support you need for your unique needs from someone who has walked in your shoes, and who also teaches marketing at both a college level and trains practical application to Canadian Chartered Marketers and corporate marketing teams.
Consulting & Marketing Advisory Services
Hook will help you ask the questions you don't know how to ask, find the insights that will lead to your hook in the marketplace, and work with you to develop the team structure or strategic framework you are looking for. Hook can also be that extra set of hands that you need to brief, pitch, develop or execute campaigns, or implement best practices. With expertise in brand strategy, vendor selection, team structure, agency/client partnership, onboarding, marketing execution, CRM loyalty, digital innovation, and social media engagement, Hook can provide the support you need, exactly where you need it most.
Marketing Team Training & Development
In addition to hands-on consulting and team support, Hook also specializes in training & development. We will provide inspiration and enhancement to your marketing team by instilling best practices and motivating your team through practical examples and out-of-the-box thinking. Through a series of lunch & learns, in-person or online workshops, or customized training programs, Hook will ensure you not only energize your team but also get the most out of their productivity.
Outsourced Resourcing
Through a network of freelancers, Hook can bring in specialists for any discipline you require, from creative to web development, and can help you identify your ideal vendor partners for your unique needs. Hook can also come in to work hands-on with your team or to provide an extra pair of hands for short term marketing support.
Fractional Marketing Leadership
With years of experience building and leading successful marketing teams within both corporate and agency settings, Hook can provide you short or long-term fractional marketing leadership support. Guide, build,or grow your team capabilities and output through strong leadership and team management. Where you feel a team change is needed, Hook can help you identify the gaps in your current team structure or capabilities and work with you to optimize them over time.
Agency Pitch and Vendor RFP Support and Onboarding
Working on an RFP to find a new marketing partner? Reviewing agency responses to your pitch? Or responding to an RFP to win new business? Hook has you covered. With a depth of experience on both the response and development side, Hook knows what it takes to win new business, to find and evaluate the best vendor partners, and to successfully onboard new client/agency partnerships.
Unlike any other marketing consultant or business partner, Hook will work with you by precision focusing on your unique needs. Always direct, always accountable. Get Hook to help solve your biggest marketing or training needs now.