Duco Consulting is a fast-growing ‘new rules’ management and marketing firm specializing in digital marketing and business development solutions. Our executive team of management and marketing experts heads a roster of outstanding creative marketers and data scientists dedicated to shaping client success with strategy, positioning, and data-driven targeting, through innovative, creative differentiating story telling.
Our data science experts and advertising creatives are united by a shared understanding that today’s fragmented digital-first audiences can only be defined, aggregated and reached effectively through the innovative deployment of advanced data tools. We are allied to address the challenge of connecting with ‘always on’ digital citizens in ways that target and amplify investments in conventional media.
Our company has developed proprietary software tools and AI techniques to gain the real-time ability to define markets and target prospects at peak receptivity. Our ‘social media first’ process provides a means to test and refine strategic campaign roadmaps, ultimately maximizing the value of traditional media ad spend by refining strategy and ‘pre-trialing’ messaging – real world and real time - in a measurable context at a very low cost.
We empower client teams with easy-to-use dashboard portals. Using our tools, clients can track and analyze campaign progress, and visualize and report on the impact of formal and informal marketing initiatives and monitor the reputational impact of campaigns. Our tools invite and welcome client engagement and insight throughout the campaign cycle.