The Xcite Group originally began as a local Pay Per Click (PPC) company in 2011. Since its inception, Xcite has dedicated countless hours to education and innovation; evolving into a Google-certified, full-service digital marketing agency offering over 15 different marketing services. These services include, but are not limited to, Pay Per Click Campaigns, Social Media Marketing Campaigns, Search Engine Optimization, Website Development, Geo-Fencing Campaigns, Programmatic Media Buys (OTT, CTV), and more.
With over 150 clients across various industries, Xcite has the ability to customize and create unique marketing strategies by leveraging our trusted relationships and partnerships with leading experts like Google, Skai (formerly Kenshoo) & Facebook. The tools and digital marketing partnerships we have available assign accountability to individual campaigns and identify how they are working together in order to achieve our client's goals and objectives. Our experience in digital marketing, our internal operations and expertise at Xcite, our strategic partner relationships, and our best-in-class software providers are just a few things that set us apart from other agencies.
The art and science of digital marketing are constantly evolving and it’s imperative to stay at the forefront of the latest technologies, features, techniques, and algorithm changes in order to ensure your success. Transparency is key. When you work with Xcite, you’ll experience full transparency with your accounts, your results, and the work being completed by our team. We believe it is our responsibility and our duty to keep you informed, educated, and empowered to make the right decision(s) for your business.
Our success is based on three important principles:
1. Our Employees Are Our Biggest Asset. They make honest decisions and strive to serve their customer’s needs.
2. Transparency. There is no wizard behind the curtain. We want you to know the what, how, and why of every part of your Internet Strategy. From reports to billing, you will see it all.
3. Trackability. We have the manpower and the technology to track every interaction that is taken in your Internet strategy and tie it to an outcome. We track all conversions, impressions, clicks, mentions, posts, etc. and deliver them to you in easy-to-read reports so that together, we can have productive conversations and make the right decisions for your business.
Xcite is a Premier Google and Facebook agency partner, providing full-service, online digital marketing strategies that help clients generate leads using a multi-channel attribution model. Our philosophy is to leverage our clients’ existing audiences and find new ones through consumer engagement, behavior tracking and location targeting.