Reviews & Profile for UpTop

Our clients are leaders with a problem, visionaries with an idea, innovators with a need, and teams with a deadline. Our team dives in to fill gaps in knowledge, expertise, strategy, or speed to help our clients achieve their goals and propel their businesses forward.

The five business challenges that we solve: 

1. Create Frictionless Experiences that Deliver Results - Leveraging insights from research we formulate a design strategy that balances the needs of your users with the goals of the business, creating frictionless experiences that deliver results

2. Launch a New Product or Tool - Our team has the experience to guide you through our method of operations and the adaptability to integrate with your people and processes, when needed. We are constantly helping our clients build better products, longer customer relationships, and higher revenue

3. Tackle Complex or Ambiguous Problems - We utilize the design thinking framework to help you tackle complex business problems. From reducing friction in your user journey to envisioning a new line of business, our structured process will help you build alignment and a plan to move forward with confidence

4. Understand Your Prospective and Existing Customers - Our team utilizes a mix of quantitative and qualitative user research to really understand your customers, their motivation, and their goals as they flow through the buyer journey. These tools may be enacted at the beginning of a project to build a foundation and understanding, or they may also be used to validate concept designs through usability testing before a single line of code is created.

5. Modernize Systems and Processes - We help companies at all stages of digital transformation. Whether it's creating a new solution architecture or integrating a legacy system, we will evaluate you current systems and requirements to create a digital roadmap and solution that can adapt and scale for the future

We employ user research, UX design, and software development to help our customers build better products, longer customer relationships, and higher revenue. We use qualitative and quantitative user research, data analysis, business value alignment, conversion rate optimization and design thinking methodologies to deliver actionable insights that uncover the right strategy for creating a better experience for your users, customers, or employees.

Tell us about your vision, and together, let’s turn it into reality.