Our team needed an innovation and growth-focused firm to help us validate a new product concept. In order to determine if there was product-market fit, Three Five Two evaluated desirability, viability, and feasibility of the concept and the markets we intended to expand to. This was no small ask and the outcomes of this engagement would help to determine where our company went in the years to come. They conducted over 50, 1-1 interviews with people working in each of the industries we wanted to validate. Through their work, we better understood the industry dynamics and unmet user needs. Three Five Two is a wonderful partner and a true collaborator at every step of the process. I highly recommend them!