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Business Summary
Service Area
National
Retainer-based Budget
$500 - $1,000
1 Reviews in Total
100%
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0%
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Positive
About Synthesis:MCM
Internet business strategies, implementation and management based on web analytics and 25 years of direct marketing and online experience
What We Do
  • Customer Relationship Management
  • Inbound Marketing
  • Local Listing
  • Marketing Consulting/Strategy
  • Mobile Application Development
  • Pay-Per-Click
  • Search Engine Optimization
  • Social Media Marketing
  • User Experience/User Interface
  • Web Design
  • Web Development
Synthesis:MCM Reviews
07/16/2019
Validated by UpCity
Communication
10/10
Knowledge
10/10
Budgets
$10k+
$1k - $2k
more...
Web Development
Email Management
Web Design
Branding/Positioning
+ 4 more

Overall Experience
We are a niche brand selling B2C nationally. Our website had been designed by one of the larger LA design firms. Tom began with developing a digital business plan that included revenue projections base on digital advertising, email campaigns and customer retention campaigns. The plan included a "What If" calculator that made it easy to track outcomes and adjust them as real world figures became available. He then analyzed our website. While we loved the design, it soon became apparent that many critical elements that would help our search engine listings had been totally ignored. By correcting these, our search engine rankings went up and customer engagement rose. He then created a PPC campaign that tightly linked our ads, landing page and ordering system. Not only did our conversion rate improve but our advertising cost per click actually went down. This allowed us to increase our budget with confidence. Finally, Tom created and email campaign directed at customer retention. We are entirely satisfied with his work and found that adding his expertise to our company has paid off many fold.
1 Reviews in Total
100%
0%
0%
0%
0%
100%
Positive
Who We Work With
Clients We Serve
  • Locally-focused small business owner (eg. Doctors, Lawyers, Restaurants)
  • Small e-commerce business (i.e. less than $1MM in annual sales)
  • Medium or large e-commerce business (i.e. greater than $1MM in annual sales)
Types of Businesses We Work With
  • Generalists