Primer Grey is a full-service branding agency in Houston’s East End with a history of developing brand and web experiences for the public, private, and non-profit arenas in a consciously mixed set of industries. We are small on purpose; choosing to focus our team of brand, print and digital producers on the projects that we know can drive a mutually beneficial relationship between us, our clients, and the people and causes they serve.

What Makes Us Different

Primer Grey takes a people-first approach to every project, focusing on the "who" of how brands market products and services. We delve deeply into our client's company ethos and audiences to understand what truly makes them different in their consumers' minds. We then use this knowledge to craft company names, brands, and all associated customer touchpoints (print, web, video) in an authentic and resonant way. 

Employees: 6-20

Annual Revenue: $500,000 - $2M

Service Area: National

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What we do

  • Web Design
  • Web Development
  • Branding/Positioning
  • Graphic Design

Who we work with

Types of Small Businesses We Work With
  • Generalists
Commercial Focus
  • b2b
  • b2c
Clients We Serve
  • Locally-focused small business owner (eg. Doctors, Lawyers, Restaurants)
  • Small e-commerce business (i.e. less than $1MM in annual sales)
  • Medium or large e-commerce business (i.e. greater than $1MM in annual sales)
  • Start-ups
  • Medium or large national or international business


Retainer-based Budget
  • $1,000 - $2,000
  • per month
Project-based Budget
  • Starting at $5000
  • per project
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Marquand Schramm


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We use Primer Grey to take care of all aspects of our business' online presence, and we've used them for over 9 years.

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Primer Grey

2119 Dallas St., Unit C
HOUSTON, Texas 77003

(713) 401-2835

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Cliff Raymond