Postali is not a typical marketing agency, and we prefer it that way.
Legal marketing is not one size fits all. It requires a thorough understanding of how to target the right audience, as well as in-depth knowledge of effective intake strategies, legal technology, and industry-specific trends.
We've been helping law firms establish and enhance their brand story for over ten years because we take our commitment to our clients seriously. In fact, we consider ourselves a Marketing Fiduciary.
This unique fiduciary standard lets us do a lot more than increase your web traffic and call it a day. As a Marketing Fiduciary, we remove conflicts and always provide marketing services and advice that is in our clients' best interest, regardless of how much Postali may benefit.
If your firm would benefit from a new website design, we'll facilitate that. If your SEO efforts are better placed elsewhere, we'll tell you that too. In the end, we will help discover new opportunities to improve your firm’s marketing and business with thoughtful, cost-effective tactics aimed at achieving your firm's long-term goals.
We achieve results by establishing a close working partnership with the lawyers we serve. We develop a deep understanding of your business goals so that we can more effectively target the type of clients you want to attract.
Unlike many agencies, our sales team doesn’t earn commission. That’s because we believe in only recommending the legal marketing strategies that we know will work, rather than selling you something you don’t need. Our clients receive custom proposals based on their practice areas, short and long-term goals, geographic area, and marketing budget.
We bring decades of experience serving the unique needs of law firms. As your marketing team, we may challenge you to think outside the bounds of your current marketing plan. Don’t have one? We’ll work with you to build a strategic business development plan and continuously iterate to maximize results. Already have a marketing specialist or a team? We can help amplify their efforts as an extension of your in-house team.
Marketing trends move at lightning speed. We act just as fast to give your firm a significant competitive advantage. Our team stays on top of trends affecting the market and are considered legal marketing thought leaders.
We’ve helped small legal teams grow into multi-state, multi-office law firms. We’ve guided clients through geographic or practice area expansion. We’ve helped kickstart business development efforts for attorneys leaving a firm to start their own practice. Whatever your law firm’s goals are, we’ll be there every step of the way to help you achieve them.