Reviews & Profile for People Productions
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Services We Provide (42)
Business Overview
Small, Medium, Enterprise
$10,000 or more
$500 or more, monthly
B2B
International
21β50
Industry Expertise (10)
What Makes Us Different?
We help you create content and campaigns that win the day. No matter what the technology.
While our experience spans several industries–from high technology to manufacturing and industrial companies, we specialize in healthcare. We understand the nuances of healthcare marketing from regulatory quirks to the unique mindset of doctors, medical professionals, and patients.
With all of our clients, People Productions’ goal is to become a trusted partner for the long run. Right from the start, we’ll dig in to plan your communications strategy. We get to know the ins and outs of your product, your market, and the opportunities and challenges you face. You’ll find our team is committed to continually coming up with fresh solutions and exceeding your expectations. Every time.
In a world of B2B we take a People2People approach
We know the B2B and B2C markets are different. Where B2C market is all about the emotional, the B2B market is filled with knowledge seekers hungry for information on how they can save their company time, money, and resources. But at the end of the day, both markets are made up of people. That’s why successful B2B marketing communications is really just a P2P—people to people—conversation. So, that’s where we start.
We get excited by the complicated
No matter how complex your products, we’ll help your company stand out in your market. We want to arm you with tools to build customer engagement and help your marketing and sales teams work better together.
Then we create the cool tools that you need
Our nimble, in-house team of professional thinkers and doers implement a tactical approach to get amazing, focused content to your target customers.
Our Process
Research and understanding your target audience is a foundation of our work. We create Key Messaging Guides to streamline your messaging at every stage of of the buyer’s journey. Our team collaborates with you to set the campaign strategy, then we make all the marketing material in-house. You can come to us a global product launch where you need a full campaign, or a simple project where you provide a script for the video and need help getting it produced.
Sales Enablement
People Productions has deep expertise in sales enablement. We group this into 3 major pillars:
Bringing sales and marketing strategy together so the prospect has a smooth experience with your company
Creating engaging material for reps in the field with the right materials at the right time.
Training your team and customers so your sales team are experts and customer become enthusiasts
We have won global level awards for our work with sales enablement apps, such as ROI calculators, playbooks, and interactive brochures. These ensure your clients are amazed and your reps are nimble in meetings.
Media Production
Our in-house team creates many types of media and we look for ways to cross-p0llinate projects. For example, a video we use for a trade show could have variations for use on social media and a thought leadership excerpt becomes a blog post for your website.
Our team creates:
Value proposition, messaging, and branding materials
Complete campaign strategy
Videos - from full creative productions with actors and integrated animations, to simpler thought leadership videos and training videos.
Animations - Both 2D and 3D animations, Metaphorical explainer style, character animation, all the way through 3D anatomical videos using CAD files
Print materials - will printer management. From simple one-sheets to annual reports and complex packaging using gold foils
B2B sales apps - Such as ROI calculators, playbooks, and interactive brochures
Social media - Strategy, editorial calendars, content creation
Elearning and training - SCORM-based education materials that are highly interactive with integrated videos
Digital campaigns - Websites, emails, banner ads, PPC, and more
Photography - Such as product, lifestyle, staged, documentary styles
Webinars - Simpler productions up to integrated productions using gamification. Includes promotion and management of the webinars
Augmented and virtual reality - Strategy, best practices and full media production
Trade show materials - Marketing for the show, creation of videos and engaging booth materials
Presentations - Writing the speech to creating compelling presentation materials
Product naming - Research, workshopping, and collaboration, and ensuring global suitability