Smart creative designed to grow your brand and your business — branding, graphic design, website design and online marketing for small businesses.

What Makes Us Different

The intersection of Creativity + Experience + Technology = Celebrating 25 years in business.

We are equal parts creative and analytical and we take pride in providing elegant and simple solutions to complex problems

We are Smartists. Smartists are people who take a strategic and essentialist approach to creating remarkable things. 

We take a strategy before tactics approach to building brands. Just like any other investment in your company, it’s important to think through how these things wil...


Employees: 1-5

Annual Revenue: $500,000 - $2M

Year Founded: 1993

Service Area: National

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What we do

  • Web Design
  • Web Development
  • Pay-Per-Click
  • Search Engine Optimization
  • Social Media Marketing
  • Public Relations
  • Email Marketing
  • Content Marketing
  • Local Listing
  • Reputation Management
  • Branding/Positioning
  • Marketing Consulting/Strategy
  • Customer Relationship Management
  • Marketing Automation
  • Inbound Marketing
  • User Experience/User Interface
  • Video Production
  • Advertising
  • Graphic Design
  • Digital Marketing
  • Demand Gen

Who we work with

Types of Small Businesses We Work With
  • Specialists
Web Platforms We Support
  • WordPress
  • Hubspot
  • InfusionSoft
  • Google Analytics
  • Active Campaign
  • Adobe Creative Suite
  • HTML
  • WooCommerce
  • Shopify
  • Mail Chimp
  • Constant Contact
Commercial Focus
  • b2b
Clients We Serve
  • Locally-focused small business owner (eg. Doctors, Lawyers, Restaurants)
  • Small e-commerce business (i.e. less than $1MM in annual sales)
  • Medium or large national or international business


Retainer-based Budget
  • $2,000 - $5,000
  • per month
Project-based Budget
  • Starting at $2,500
  • per project
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Lara Lowman


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I've worked with Jodi and her team for more than 10 years and she has delivered every time, even when deadlines and budgets were tight, if not downright unreasonable. Her work is always original, creative, and designed with the customer's brand and goals in mind.

Melinda Mitchell


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Orange Star Design is the most professional and knowledgeable service my small business has had the pleasure of working with in 10 years. Jodi Hersh took the time to genuinely understand my small business needs and had the experience to make it happen - far exceeding every expectation! I highly recommend you reach out to Orange Star Design. This well-rounded firm can meet all your design, development and marketing needs. Many thanks for taking my small business to the next level!

Kendrell Sampson


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Orange Star Design has also executed desired results with an impeccable skill at building longstanding client relationships!

Marc Takacs


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Excellent. We did a branding and communication project and then a web development project. I get compliments on both all the time and they have become crucial tools for us to win business.

I initially hired Jodi & Orange Star Design in 1996 to do a complete rebranding for my then 1-year-old internet strategy and web development firm. The experience was so amazing that over the next 12 years my firm hired her again and again to design MANY of the sites we built for our clients. Even after I sold my company in 2009, I continued to work with Jodi & the Orange Star Design team. I now own an Entrepreneur/Executive/Team Coaching practice serving a client base that spans 13 time zones across four continents. I could not be happier with my current relationship ... Jodi & the Orange Star Design team now handles ALL of my brand expression including: • Branding/Positioning, Marketing Consulting/Strategy • Web Design, Development, SEO, and Support • Marketing Automation and Email Campaign Management (even some Business Process Automation) • Social, PPC, Blogging, and Inbound Marketing • Podcast Support and Audio/Video Production • Book Design More than all the support for me and my companies, Jodi has been an amazing resource for the clients and colleagues to whom I refer her. Not only does she make my company look good, she makes ME look like a hero. Once you hire Jodi & the Orange Star Design team, you'll understand why I've relied upon her for TWENTY THREE YEARS!


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Regular check ins, organized process, variable levels of support based on my changing needs.


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We've worked with Orange Star for more years than I'd like to count, and for good reason. Jodi and team jump through hoops for us. We've encountered our fair share of last minute crises, down to the wire projects and so much more over the years and can always rely on her no-nonsense, efficient execution.


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Jodi and Orange Star Design is my first choice for all my visual design work. Highly recommended!

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Orange Star Design

4 Grovemont Court
Decatur, Georgia 30030

(404) 377-2555

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Jodi Hersh