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Deksia

5.0 from 5 Reviews
120 STEVENS ST SW
GRAND RAPIDS, MICHIGAN 49507
+1 (616) 570-8111
Contact This Pro
120 STEVENS ST SW
GRAND RAPIDS, MICHIGAN 49507
+1 (616) 570-8111
Contact This Pro
Claimed Profile
About Deksia
We help entrepreneurs like you grow their businesses with a system we've developed over more than a decade.
What makes us different

We help entrepreneurs like you grow their businesses, with a system we've developed over more than a decade.

Using this exact process, we’ve built successful brands that:

Increased online transactions by 124%
Lifted brand awareness by 122%
Doubled their online sales
Generated 112% more inbound leads


Step 1
Marketing Blueprint
 
ESTABLISH BIG IDEA
A research-backed strategy is the most effective way to move a brand forward. Investigating your company’s key components brings us to your unique Big Idea—the element that sets you apart from everyone else in the field. Using the information gathered here, we can develop a clear course of action.

Key Components:
Shareholder interviews
Current client surveys
Potential client discovery
Competitive analysis

BRAND AUDIT
Does your brand communicate your Big Idea? We review your current marketing, advertising, and interactive collateral to find out what’s working now and what needs adjusting.

Visual Communication
We analyze how your brand communicates its message visually through photos, composition, illustrations, icons, apparel, ads, vehicles, etc.

Written Communication
We evaluate the way your brand currently communicates through written word, whether it be advertising, signage, email, or digital copy.

Digital Communication
We assess your brand’s digital performance from SEO keywords and analytics to top performing web channels and pages.

STRATEGIC PLAN
Consumer Pathways
Our pathways coordinate multiple marketing tactics around a common business goal. These essential tools increase campaign clarity for your team, while helping you get the most from your marketing dollars.

Marketing Channels
Key channels for inbound and outbound marketing funnels.

Marketing Funnels
Funnel engagement steps that navigate users toward your goal.

Reporting & Analytics
Methods for tracking and reporting the success of your campaigns.


Step 2
Brand Strategy

ALIGNING YOUR BRAND ASSETS
A viable brand needs more than a logo. Based on your research and strategy, we build the assets necessary to position you in the marketplace. At the end of 10 weeks, your brand will be poised and ready to accomplish your marketing goals.

Key Components:
Logo and brand identity
Brand architecture
Website
Digital marketing assets
Physical marketing assets
Environmental design and signage


Step 3
Campaign Management

FOCUS ON GOALS
When your campaigns are tied to your organizational outcomes, they complement rather than compete with each other. We help you set specific, attainable goals that keep your initiatives on track.

STICK TO TIMELINES
Knowing what’s ahead allows you to maintain balanced workloads. We develop a marketing calendar that keeps your initiatives organized and coordinates your campaigns for maximum effectiveness.

STAY ON BUDGET
Sticking to a budget helps you keep track of your overall spend while making the most of your marketing dollars. With a clear understanding of costs, you’re better equipped to know what to expect in terms of ROI.

DETERMINE METRICS
Measuring your campaigns allows you to see what works and what doesn’t. We’ll determine your most important key performance indicators (KPIs) as well as the best reporting methods.

MAXIMIZE ROI
With metrics established, we can adjust and optimize your campaigns accordingly. Doubling down on your most effective tactics means you get the highest ROI for your marketing dollars. 


HOW TO BEGIN: DETERMINE YOUR BUSINESS GOALS
Request your free strategic branding & advertising budget from deksia.com

What We Do
  • Web Design
  • Web Development
  • Mobile Application Development
  • Pay-Per-Click
  • Search Engine Optimization
  • Social Media Marketing
  • Email Marketing
  • Local Listing
  • Branding/Positioning
  • Marketing Consulting/Strategy
  • Advertising
  • Graphic Design
  • Digital Marketing
  • Market Research
Location
Showing 1 of 2
Reviews
03/23/2019
Validated by UpCity
Communication
10/10
Education
9/10
They listened to what I was looking for and took the time to make sure they got it right.
Web Development
Email Management
Search Engine Optimization

Overall Experience
My overall experience was very positive, and I would engage with them again.
03/12/2019
Validated by UpCity
Communication
9/10
Education
10/10
Web Development
Email Management
Search Engine Optimization
Marketing Consulting/Strategy
+ 3 more

Overall Experience
When we sat down with Aaron it wasn’t a sales pitch, it was always “I’ve been where you are, I tried to do everything and lost it all” Aaron and the team at Deksia have become part of our business family as much as we feel apart of theirs. I strongly believe that Deksia saved our business and it is the best investments we could have made.
03/12/2019
Validated by UpCity
Communication
8/10
Education
10/10
Web Development
Web Design
Email Management
Search Engine Optimization
+ 1 more

Overall Experience
Deksia is a creative, full service, company that provides excellent client care that stands above the competition. Their team creates and maintains our branding and image in a manner that communicates the quality of our services. They allow us to concentrate on the aspects of our business that we love; landscaping!
03/06/2019
Validated by UpCity
Communication
10/10
Education
10/10
Web Development
Web Design
Email Management
Search Engine Optimization
+ 5 more

Overall Experience
True visionaries, from the moment I first walked through the door, until this very day. I know I'm in good, and capable hands to help me scale my business to it's fullest potential.
Validated by UpCity
Communication
8/10
Education
9/10
Web Development
Web Design
Search Engine Optimization
Local Listing
+ 6 more

Overall Experience
We consider Deksia as an extremely valuable vendor and enjoy the relationship that we have built over several years.
5 Reviews in Total
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Positive
Platforms We Support
  • WordPress
  • Hubspot
  • Google Analytics
  • Active Campaign
  • HTML
  • Java
  • WooCommerce
Who We Work With
Clients We Serve
  • Small e-commerce business (i.e. less than $1MM in annual sales)
  • Medium or large e-commerce business (i.e. greater than $1MM in annual sales)
  • Medium or large national or international business
Types of Businesses We Work With
  • Generalists