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When Circa enters into a partnership, we accept that school’s challenges as our own. More specifically, we identify the unique attributes of your degree program and develop communication strategies. Circa then applies critical thinking, combined with past experience, to solve these problems, more often in the form of growing enrollment and increasing potential-student engagement.
Circa does more than create digital tools and products; Circa is an active partner and teammate, teaching the client to comprehend data to market more intelligently.
Moreover, we’re more than marketers: we’re academics. Circa speaks the language of academia, which enables us to connect with professors profoundly. A genuine love for learning animates all strategy, and this energy is key to translating professorial assets into digestible content intriguing to young learners.
Circa is one of the few agencies to leverage faculty in their content strategy because they value a professor’s voice. Further, Circa demonstrates real interest in teachers, befriending them, drawing them out in conversation, and eventually collaborating in ways such as ghost-writing articles in their language. “We develop a command for their material.” And by speaking the language of a particular professor's field, Circa earns the trust and support of the teachers they work with.