There’s far more to content than production. Our clients come to us because they want to tell more captivating stories in a tone and manner their audience can appreciate. We don’t write in industry speak or corporate jargon that sounds like the rest of the companies in your field. We write for the human beings you’re trying to build a rapport with so your brand can stand out in a genuine, powerful way.
Before we even consider whether or not you should be on Facebook (or any other social media channel for that matter), we help our clients see the strategic vision of how all of this content actually fits into the “Big Picture” of what the brand is trying to accomplish. A blogger can’t often bring this greater perspective on branding to the table. A Creative Director who thinks strategically while generating compelling content all the while can. Like Caliber’s Dan Gershenson.