“We’re the best. We have the lowest prices, the best selection, the highest quality…” These exaggerated expressions have become meaningless, lost in a sea of copycat advertising. Consumers need to hear what they actually need to know: what makes you different from the competition, why come to you instead of going somewhere else?
BrownRice Marketing will build a marketing case for you, demonstrating through your marketing and advertising what is unique about your business and why it is the company to choose. We use concise, well-articulated, powerfully-stated content aimed at educating the prospective customer, not just trying to get their attention. BrownRice Marketing will show you how to implement this type of no-nonsense advertising, making an airtight case for you and marketing it to prospective customers.
Our motto is simple, You're Unique or You're Nothing. The number of businesses has exploded and new customers to your business have little to differentiate except the advertising. If all they find are companies screaming about how they are the best, the greatest, the most incredible, they will default to the lowest price. It’s time for things to change!