We are a full-service marketing agency that specializes in unique marketing strategies, processes, and tools that give our clients an asymmetric advantage over their larger and better-capitalized competitors. And, our insights group provides market research, competitive intelligence, and proprietary research platforms that give clients a firm foundation that leads to fact-based decisions. Our systems group provides implementation and customization of marketing-technology (Martech) tools.

What Makes Us Different

Our agency specializes in helping small and medium-sized businesses win in battles against larger and better-capitalized adversaries. We work with you to employ a range of concepts, tools, and strategies to give you an edge.

The essence of our unique approach is that we thrive in highly asymmetric environments where our clients are competing in a vicious marketplace that leaves very little room for success for the smaller players. We are not a room full of 25 year-olds with no real-world experi...


Employees: 6-20

Annual Revenue: $2M - $5M

Year Founded: 2007

Service Area: National

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What we do

  • Web Design
  • Web Development
  • Pay-Per-Click
  • Search Engine Optimization
  • Social Media Marketing
  • Email Marketing
  • Content Marketing
  • Local Listing
  • Reputation Management
  • Branding/Positioning
  • Marketing Consulting/Strategy
  • Customer Relationship Management
  • Marketing Automation
  • Inbound Marketing
  • User Experience/User Interface
  • Advertising
  • Graphic Design
  • Digital Marketing
  • Market Research
  • Demand Gen

Who we work with

Types of Small Businesses We Work With
  • Generalists
Web Platforms We Support
  • WordPress
  • Drupal
  • SquareSpace
  • Hubspot
  • Google Analytics
  • Active Campaign
  • Salesforce
  • AWS
  • Adobe Creative Suite
  • HTML
  • Java
  • WooCommerce
  • Shopify
Commercial Focus
  • b2b
Clients We Serve
  • Locally-focused small business owner (eg. Doctors, Lawyers, Restaurants)
  • Locally-focused franchisee
  • Small e-commerce business (i.e. less than $1MM in annual sales)
  • Medium or large e-commerce business (i.e. greater than $1MM in annual sales)
  • Start-ups
  • Medium or large national or international business


Retainer-based Budget
  • $2,000 - $5,000
  • per month
Project-based Budget
  • Starting at $2,500
  • per project
Reviews (1-3 of 3)

Jay Hazen


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Asymmetric did what they said they could and today that can be rare! Very Happy with results


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Very good, I would use them again and recommend them to others.

Reviews (1-3 of 3)

Asymmetric Applications Group

8383 Greenway Blvd., Suite 600
Middleton, Wisconsin 53562

(608) 410-4450

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Mark Hope