We hired Laughing Samurai to do a refresh of an initial website they built for us a few years prior as well a proposal template design that we could use as a sales tool with new clients. We were looking to improve our overall sales funnel, improve look/feel of the website and qualify new leads with improved copy, visuals and call to actions.
We started the project off with a kickoff meeting to understand all of the goals and deliverables in entirety. Once we had the website framework decided, Laughing Samurai moved into website design, copywriting assistance and website development. While the website was being developed, they helped consult on our proposal design and process and create a templated document and design for our sales team to use moving forward that reflected the look of the new website.
As for the website and proposal process, we couldn’t be happier right now. The website is pulling in some attention, but most importantly, is a professional site for visitors that have been referred to us to see who they’ll be talking to. The proposals are great, and have saved a ton of time.