Most agencies don’t understand the business of healthcare and think that being creative is all it takes. We know better. Activate Health is run by people who can use both sides of their brain at the same time. Because we’ve been in your shoes, we understand that it’s not just creative that runs your marketing department. So we combine conceptual capabilities with areas most agencies can’t deliver on— strategic thinking, research and analysis. Then we use the insights collected through this process to develop marketing, public relations and communication efforts that drive measurable results. So whether you’re looking to improve awareness, education, engagement, customer retention or sales, we measure our success against yours in these critical areas.
At Activate Health, we always employ sound marketing strategies and research insights to inform the creative process. So your brand narrative has been proven before you hit the streets, saving you time and valuable marketing dollars. In addition, our executive team has decades of combined experience in in-house corporate marketing roles and at healthcare-focused advertising agencies. Our backgrounds including leadership positions at Fortune 100 health insurance carriers innovative digital marketing firms and health technology providers. As a result, our understanding of all aspects of the healthcare industry is unmatched. So when you work with us, you can focus on strategic priorities instead of getting us up to speed on industry dynamics and terminology. And we can focus on telling your story in the most unique, impactful and meaningful way.
We use our knowledge of this industry, along with the conceptual and creative abilities of our staff, to deliver marketing efforts that resonate with your key audiences. Activate Health’s approach leverages the power of Emotional Branding—marketing to individuals, not organizations—and ensuring these people make a true connection with your brand. Rather than just promoting your latest products, services or capabilities, this approach pinpoints the things that matter most to your audiences. Then we can convey how your company is positioned to meet these needs, all in a concise, compelling way. By aligning this Brand Story with all of your marketing efforts, you can encourage customers to build a lasting, meaningful relationship with your company over time.