As a follow up to our exciting news last week regarding our rebranding from DIYSEO to UpCity and release of our new product, we’re excited to announce our latest round of financing. We secured more than $2 million in funding, which brings UpCity’s investment total to approximately $4 million. This round includes new investors i2a Fund and Firestarter Fund, both based in Chicago, and RIME Communications Capital of New York. Existing investors Daylight Partners and Harris Preston & Partners, based in Austin, Texas, and UpCity co-founders Patrick Gavin and Andy Hagans, were also included. As part of the round, Rocky Mountain, a partner at Daylight Partners and Stuart Frankel, CEO of Chicago-based Narrative Science, joined UpCity’s Board of Directors.

We’re extremely fortunate to work with a great group of investors who believe in our mission of educating and helping small business through the confusion that is online marketing. This funding will allow us to invest more in our technology and overall operations to further support our channel partners and SMB customers.

You can find the full press release here.

Thanks again to our partners, customers and especially the great team at UpCity for all of their hard work!