Top Digital Marketing Articles of the Week – April 13-17
This week’s roundup includes tips to increase social media engagement, drive more conversions on your website, and create an effective content marketing plan. Learn how to improve your email marketing strategies and boost your rankings in local SERPs. We’ve covered all of this and much more, below!
From the UpCity Blog
- Jaques-Corne Botha provides some helpful information for adjusting your business approach during the global pandemic.
- Stephanie Henty and Scotty Moore discuss their different experiences working in digital marketing.
- Mackenzie Meter emphasizes the importance of staying authentic when your business decides to go green.
- Michael Frederiksen highlights the top mobile app development trends that can set your business apart.
- Andrew David Osborne offers a peek behind the curtain at the creation of promotional videos.
- Follow these tips from Diona Kidd to create an effective content marketing plan.
- Learn how to generate quality leads with your content marketing from Astha Khandelwal’s blog.
- Ariana Smith emphasizes the need to create a content calendar and use social media to boost your marketing efforts.
- Ann Gynn offers guidance to help marketers create an interim content marketing strategy that can help their business during times of crisis.
- Nick Loggie discusses how strategies such as leveraging cross promotion and using newsletters can generate more leads for your business.
- Jake Baadsgaard highlights how marketers run the risk of losing conversions because of off-page links on landing pages.
- Learn how to improve your website’s call to action approach and drive more conversions from Will Morris’s blog.
Search Engine Optimization
- Gregor Schmidt offers SEO copywriting tips for writing content that can rank your business in search engines.
- Nicolas Pagnotta lists the basic principles for creating content for SEO.
- Chris Kirksey lists CRO strategies that can improve SEO.
- Learn how to create quality titles and meta descriptions automatically from Hamlet Batista’s blog.
- George Mathew offers guidance to help marketers increase social media engagement.
- Learn how to drive sales effectively with social media from Adina Jipa’s blog.
- Yash Chawlani discusses how marketers can leverage social media to increase brand awareness and drive conversions.
- Follow these tips from Anders Hjorth to create a solid social media strategy for your business.