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This week’s roundup, includes tips to create Email subject lines, make your website Mobile friendly, and improve the Conversion Rate of your landing pages.

Learn how to use digital Content to generate leads for your business, and create efficient Social Media workflows for every network. We’ve covered all of this news and, much more, below!

Content Marketing:

  • Learn how to use digital Content to generate leads for your business from Derek Miller’s blog.
  • Gaurav Sharma draws special attention to Google’s new warning for those who market Content only for links.
  • Elena Nicosia offers Content Marketing tips to generate fresh traffic, build strategic relationships and achieve your SEO goals.
  • Michele Linn emphasizes the need to focus on leads instead of subscribers, and have a plan instead of a strategy to enhance your Content Marketing efforts.

Conversion Optimization:

  • Deepak highlights the need to implement smart pricing tactics and offer the live chat feature on your site, to improve your website’s Conversion rate.
  • Learn how techniques such as split testing your images, split testing your ads and updating your website design can improve the Conversion rate of your business, from Nicole Ferreira’s blog.
  • Milica Dedovic offers succinct tips to improve the Conversion Rate of your landing pages.
  • Saher Naseem presents result driven Conversion strategies to transform visitors into customers.

 Email Marketing:

  • Learn how to generate leads using Emails from Prateek’s blog.
  • Cassi Knight offers guidance to grow your Email list and get more subscribers.
  • Amalia Scaravillo’s blog offers helpful tips to create Email subject lines.
  • Matt Mansfield offers guidance to help marketers make the most of automated Email Marketing.

Local Optimization:

  • Chad Klingensmith emphasizes the need to optimize Google My Business listings, and optimize your site with quality content and NAP, to enhance your Local SEO efforts.
  • Follow the Local SEO tips from Amy Biggart to put your business on the map.

Mobile Optimization:

  • Chris London highlights the advantages and disadvantages of Mobile first design.
  • Kristopher Jones highlights how techniques such as improving your page load speed and having a simple landing page design with clear CTAs, can make your site Mobile friendly.

Search Engine Optimization:

  • Learn how techniques such as incorporating effective keywords and creating high quality content can rank your website high in Google’s Search Results, from Jennie Lyon’s blog.
  • Micheal Gilmore offers guidance to write Content around keywords to boost your rankings.
  • Manish Dudharejia’s blog presents the rules and guidelines to rank in Google Events Search Results.
  • Anh Luu’s blog highlights the significance of domain authority, high quality backlinks and mobile friendliness for ranking websites in the first page of Google’s Search Results.

Social Optimization:

  • Caitlin Burgess’s blog highlights the fundamental elements of a successful Social Media strategy.
  • Follow the valuable tips from Piyush Raj to enhance your Social Media Marketing efforts.
  • Alexa Schmitz offers guidance to embrace your company culture through Social Media.
  • Lalit Sharma presents strategies to promote content on Social Media.
  • Learn how to create efficient Social Media workflows for every network from Breonna Bergstrom’s blog.

From the UpCity Blog:

Growth Marketing Manager at |

Andrew has serviced SEO clients across a variety of industries including large-scale e-commerce, retail, home services, and more. As Growth Marketing Manager for UpCity, he works every day to improve our Marketplace experience for agencies and business owners alike.