Each week, we scour the web to uncover valuable articles and blog posts for our readers on the topics of inbound marketing, local optimization, search optimization, social media, and much more.

It’s been quite an interesting week for inbound marketing! Google introduced Google My Business, and Pinterest and LinkedIn brought revamped search capabilities to the mix.

We hope you enjoy those stories and the ones coming right up! Here are our top 25 inbound marketing articles of the week:

Search Optimization

A lot of SEO myths have plagued our industry, leading newcomers astray and discouraging them from learning about search in-depthly at all. Sahil Parikh determines whether using a subdomain for your site is bad SEO in this post.

Semantic SEO came along and changed the playing field when we least expected it. Linda Bustos gives us renewed insight into the subject, along with illustrative examples.

Link building is back in style (although we aren’t sure if it was ever out)! Tad Chef writes a post on the different ways you can get a link back to your blog or website to build traffic.

Need a realistic take on getting results through SEO services with an agency? Here is an article by Darren Sheffield detailing the issues with performance-based SEO deals.

Social Optimization

Which social media accounts matter the most for your business? Five Technology teaches you how to determine your most effective social networks in a post.

Content promotion is a key part of your marketing strategy. Endre at Content Pulse provides three legitimate promotion techniques for you to try out.

Are you having trouble using Facebook Ads? Molly Pittman puts out a strong guide on Facebook Advertising so you can more effective reach your target audience.

You can find social media news if you look hard enough for it. Luckily we have Ben Matthews here to list nine marketing newsletters for digital and social media news updates.

Local Optimization

Your Google Plus Local page can always be further optimized for increased engagement. Brian Honigman provides three examples of successful local pages for you to learn from.

Always brush up on your local SEO so you can stay ahead of the competition! Kent Wakely reminds us of the fundamentals with three key on-page local optimization tips.

Email Marketing

Are you leveraging your email marketing capabilities for the good of your business? Michael Essany demonstrates three key insights on email in an article.

Here are three more useful tips you can use on your next email marketing campaign by George Meszaros.

Personalized emails are more valuable than ever in the inbound marketing space. Cari Zoch writes seven superb ways to boost your email’s effectiveness.

Mobile Optimization

Once you’ve made a mobile application to complement your business, you need to know how to properly market it. Umar Khan gives us a rundown on how to market your app on a lower budget.

If your mobile target demographic is women, this is the post for you! Tracy Kunzi writes about mobile marketing to women consumers in a post.

What is the future of mobile messaging? Ali Ahmed provides one interpretation of this upcoming change with a discussion of visual communication.

While search applications increase in usage, Google ad revenues decrease. Read Jennifer Slegg’s synopsis of a report on the subject for the full story.

Content Marketing

Do you want to know what’s going on behind the scenes when you promote your content? Matthew Gratt provides a quick and easy guide for analyzing your content promotion strategy.

When do you post your content during the day; varying up your posting times could be the factor that changes everything. Zetong Teoh shows us how to double our shares and likes with perfect timing!

Take your standard content curation to the next level! Jeff Brenner lists five steps to better content curation.

When creating viral content, the odds are stacked against you. Joe Putnam helps us even the odds by writing up the science behind what makes content viral.

Conversion Optimization

Let’s face it: a lot of your profits come from how good the user experience is for your customers. Avinash Kaushik writes up a detailed breakdown of top-of-the-line user experience and best practices to learn.

Conversion rate isn’t static — it can be vastly improved for greater profit. Felix of ProOptimization shares how his team increased traffic, conversion, and revenue by 210%.

Here’s a brief overview on optimizing your offers for better leads and conversions by Mahnoor Mirza.

Are you looking for a soft introduction to split-testing? Read Rachel Gillevet’s post on the subject.

Reputation Management

Should you pursue SEO or online reputation management? Joe Chierotti answers this burning question in a detailed post.

The list above includes some of the most interesting articles we caught in our streams this week. If you want to share other great inbound marketing news, please let us know below in the comments.

We really hope you’ve enjoyed this week’s posts. We always try to provide some of the best content out there on the web. Keep us posted if there’s anything you want to read more of on the blog!