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For members of our Top Local Agency community, submit your marketing articles for consideration in our roundup by tagging your posts #toplocalagency on Twitter!

This week’s roundup includes tips to execute a successful Social Media contest, improve profits using Content Marketing, and optimize your blog from an SEO standpoint.

Learn how to use Email Marketing to build relationships with your audience, and create video content for generating leads. We’ve covered all of this news and, much more, below!

Content Marketing:

  • Learn how a one page Content Marketing strategy can help marketers achieve qualitative results from George Stenitzer’s blog.
  • Azfar Hisham’s blog highlights the distinct advantages of using Content Marketing and offers guidance to help marketers improve their profits using Content Marketing.
  • Kathy Baughman emphasizes the need to adopt a customer centric strategy for personalizing Content.
  • Ben Allen discusses how techniques such as analyzing Content and using different Content formats can help marketers outrank industry leaders in Content Marketing.
  • Jason Myers stresses on the need for B2B businesses to create purposeful Content and connect with their audiences using the right message to improve sales.

Conversion Optimization:

  • Natalie Ryder discusses how strategies such as using testimonials, including a chat tool and providing multiple payment options can improve website Conversion rate.
  • Annaliese Henwood offers guidance to create effective blog posts that can generate Conversions.
  • Learn how techniques such as writing engaging copies and choosing the right colors for CTAs on your website can improve Conversions from Kingston’s blog.
  • Fahad Muhammad’s blog highlights the user experience principles to engage visitors and presents a step-by-step process for creating an optimized landing page to improve Conversions.
  • Mike Lieberman offers guidance to help marketers create video Content for lead generation.

Email Marketing:

  • Nicole Germaine presents easy to implement Email Marketing strategies for building trust with prospects, leads and customers.
  • Michal Leszczynski highlights the current state of Email Marketing that includes common trends and challenges faced by marketers.
  • Linda West discusses the capabilities of marketing automation and Email service providers to help marketers make a right choice for their business.
  • Learn how to use Email Marketing to connect and build relationships with your audience, from Liz Willits’s blog.

Local Optimization:

  • Learn how Local SEO strategies such as maintaining consistent NAP information and creating unique Content can help businesses increase revenue from Brandon Martinez’s blog.

 Search Engine Optimization:

  • Joe Tiberio’s blog discusses how Virtual Private Networks (VPNs) can have an impact on SEO.
  • Michael Cohn highlights the significance of choosing the most effective keywords, and optimizing keywords to promote your products or services.
  • Amanda DiSilvestro offers tips to optimize your website from an SEO standpoint using Instagram.
  • Follow the valuable tips from Danish Ansari to optimize your blog from an SEO standpoint.
  • Mitchell Wright presents the demerits of native adverting platforms and discusses how they can impact SEO.

Social Optimization:

  • Rachel Blakely highlights why small businesses can be successful on Social Media.
  • Learn how techniques such as optimizing your Social profiles, curating Content and posting the right Content can improve your Social Media Reach organically from Disha Dinesh’s blog.
  • Priya Florence Shah outlines the best practices for reposting on Social Media.
  • Follow the tips from James Scherer to execute a successful Social Media contest.
  • Lucy Rendler-Kaplan presents ways to use Social listening to enhance your business.
Andrew Peron
Growth Marketing Manager at | | More Posts

Andrew has serviced SEO clients across a variety of industries including large-scale e-commerce, retail, home services, and more. As Growth Marketing Manager for UpCity, he works every day to improve our Marketplace experience for agencies and business owners alike.