This week’s roundup, includes tips to create a good Email copy, improve your SEO rankings with keyword research, and fix underperforming Mobile pages that sabotage your revenue.

Learn how to personalize your Content, and create effective Social Media strategies. We’ve covered all of this news and, much more, below!

From the UpCity Blog:

Content Marketing:

  • Brennen Bliss emphasizes the need for building brand loyalty and adjusting your business model, to create evergreen Content.
  • Charles Goodwin’s blog presents affordable ways to personalize Content.
  • Justin McGill highlights how strategies such as conducting persona research and running a Content audit are necessary for creating a Content Marketing strategy.
  • Vivian Michaels offers guidance to revive your Content Marketing strategy.
  • Claire Wilson presents budget friendly ways to help marketers make the most out of Content Marketing strategies.

Conversion Optimization:

  • Himanshu Sharma highlights how remarketing can help you acquire lost customers and increase the Conversion rate of your website.
  • Hank Hoffmeier’s blog discusses several CRO techniques to get your prospects moving through the funnel.
  • Greetje den Holder’s blog presents CRO tactics to help entrepreneurs and marketers with resources.


  • Jonathan Furman highlights the common mistakes made by companies during CRM strategy implementation.

Email Marketing:

  • Aravinda Holla offers guidance to create good Email copy with interesting real-world examples.
  • Steven Ledgerwood explores the importance of Email deliverability for marketers.
  • John Rampton highlights how marketers can keep their Email Marketing strategies in line with their company’s objectives.
  • Learn how to keep your lead nurturing Emails stand out, from Mike Madden’s blog.

Local Optimization:

  • Sujoy Dhar’s blog offers guidance to improve your Local SEO in five hours.

Mobile Optimization:

  • Richie KS’s blog emphasizes the need to fine tune your website design and improve your page speed, for enhancing your Mobile Optimization efforts.
  • Brad Smith offers guidance to fix underperforming Mobile pages that sabotage your revenue.

Search Engine Optimization:

  • Learn how to create a successful SEO campaign from Anika J’s blog.
  • Sherry Bonelli offers SEO keyword research tips to boost your rankings on Google.
  • Edward Solomon emphasizes the need for fixing broken links and adopting a PR based link building approach to enhance your SEO efforts.

Social Optimization:

  • Follow the valuable tips from Gregor Schmidt to create effective Social Media strategies.
  • Learn how Artificial Intelligence is impacting Social Media trends from Joli Skow’s blog.
  • Laura Embrechts offers helpful tips to read Content easily and increase your popularity on Social Media.
  • Martina Stričak emphasizes the need for small businesses to use every Social platform for a specific activity and build relationships by sharing articles that provide value.


  • Megan Zhang draws special attention to the areas of improvement on your website for creating a better User Experience.
  • Paul Boag highlights the need for UX designers to remove risks and offer an outstanding customer service.