This week’s roundup includes tips to build a loyal audience with content marketing, generate leads with landing pages, and improve your local SEO with Google’s 3 pack. Learn how to grow your blog with email marketing and create UX focused navigation on your website. We’ve covered all of this news and much more below!

From the UpCity Blog:

  • The UpCity Team released our 2019 City Excellence Awards lists to celebrate the top 20 providers in our 5 highest performing markets: Chicago, Los Angeles, New York City, Austin, and Toronto.
  • Michelene Maguire shares her tips for using personalized email marketing campaigns to drive sales.
  • Sarah Turton helps you realize why your website might suck and gives you the strategies to fix it.
  • Mukarram Haroon helps you choose between Wix, Shopify, and WooCommerce for your e-commerce website.
  • Mikel Bruce discusses 5 website updates that will help you boost conversions.

Content Marketing:

  • Follow these valuable tips from Dinesh Bhardwaj for taking your content marketing efforts to a new high.
  • Kiril Dameski draws special attention to the trends that will form the basis of your content marketing strategies in the future.
  • Learn how to build a loyal audience with content marketing from Abhishek Talreja’s blog.
  • Eric Melillo underscores the need for researching your niche and assigning clear goals to create an effective content marketing strategy.
  • Smith Big highlights the significance of content marketing in today’s marketing landscape.

Conversion Optimization:

  • Allen Bayless highlights the importance of website design best practices in driving conversions to your website.
  • Lana Miro’s blog offers landing page design tips to help marketers boost conversions to their websites.
  • Shane Barker discusses how CRO can empower marketers to increase sales, lower customer acquisition cost, and improve the performance of their SEO campaigns.
  • Liza Kosh emphasizes the need to ensure the responsiveness of your website and correct placement of relevant content with the right website navigation for improving your conversion rate.
  • Charles Richard draws special attention to the effective tactics that can help marketers generate more leads.

Email Marketing:

  • Kayla Hollatz draws special attention to tactics that can help marketers strategically segment their email lists.
  • Jeff Shuford offers valuable tips to grow your blog with email marketing.
  • Alma Causey highlights the importance of email marketing.
  • Corina Leslie offers guidance to help marketers start their first email marketing campaign.

Local SEO:

  • Tyler Barnes outlines the tactics that can ensure that your business always appears when users search in your local area.
  • Learn how to improve your local SEO with Google’s 3 pack from Christina Hawkins’s blog.

Search Engine Optimization:

  • Sarah Leff highlights the importance of title tags, H1 tags, and H2 tags in SEO.
  • Rob Powell offers guidance to improve your search engine visibility.
  • Mashum Mollah emphasizes the need for marketers to have a mobile-friendly website and increase social sharing, for ranking high in Google this year.
  • Ben Gold draws special attention to the SEO strategies that can help marketers grow their businesses.

Social Optimization:

  • Follow these social media marketing tips from Eric Sachs to engage better with your prospects.
  • Katie Palmer draws special attention to the social media trends that marketers must adapt to in order to stay ahead of the curve in 2019.

Website Design:

  • Victoria Kurichenko’s blog presents inspiring website design ideas that can help marketers boost their creativity and come up with innovative solutions for projects.
  • Michael Wight draws special attention to mistakes that must be avoided by web designers and offers guidance to create a design that converts.

UI/UX Design:

Manager of Content & Product Marketing at

Jordan is the Manager of Content & Product Marketing at UpCity. With almost a decade of experience designing websites and writing copy, Jordan has helped countless brands find their voice, tell their story, and connect with real people.