This week’s roundup includes tips to help your business show up in local search, maximize conversions from your landing pages, and perform content audits. Learn how to improve your online reputation and optimize your e-commerce product pages for SEO. We’ve covered all of this news and much more below!
From the UpCity Blog:
- Tarek Mohajer explains why training your staff in your company’s core values is absolutely essential.
- Get a glimpse at highly-effective web design principles that will help you improve your UX and your conversion rate with help from Ahmed Borai.
- Pratik Kothari explains why you need to update to PHP 7 immediately if you haven’t already.
- Scott Bishop highlights why many law firms are turning to Youtube as an exciting new marketing channel.
- Learn how to create an effective content strategy for your blog or website with help from William McKee’s blog.
- Brody Dorland draws special attention to the content marketing trends that will impact 2020.
- Austin Gould discusses how user generated content, visuals, and podcasting will trend in the field of content marketing in 2020.
- Amy Woods shares the practical predictions of content marketing in 2020 to help marketers stay ahead of the curve.
- Ashley Segura’s blog presents a checklist that can help marketers perform content audits.
- Corey Frankosky lists the landing page best practices for improving your website’s conversion rate.
- Learn how to leverage CRO for your business with help from Dorian Reeves’s blog.
- Follow the tips from Daniel Campatelli to maximize conversions from your landing pages.
- Erik Emanuelli discusses how user generated content, interactive design, and artificial intelligence will trend in the field of email marketing during 2020.
- Learn how to use your email marketing ROI data for the benefit of your business from Evaldas Mockus’s blog.
- Kieran Tie offers guidance to use free landing pages for building email lists.
- Dan Gershenson emphasizes the need for optimizing Google My Business and cleaning up citations to rank high in local search.
- Learn how to show up your business in local search with tips from Mike Marsh’s blog.
- Learn how to protect the online reputation of your brand with the help of Sam Bocetta’s blog.
- Ashley Rosa discusses how online reputation management companies can help businesses and lists steps to improve your online reputation.
Search Engine Optimization:
- Marcel Casella draws special attention to the 5 SEO trends that will dominate in 2020.
- Learn how to optimize your e-commerce product pages for SEO with help from Jason Parks’s blog.
- Tom Hardy discusses how featured snippets, BERT, and video marketing will trend in the field of SEO in 2020.
- Learn how to leverage social platforms for the benefit of your brand with help from Dennis Shiao’s blog.
- Alee King emphasizes the need to learn about your audience, run contests, and start a Facebook group for improving your social media marketing strategy.
- Connor DeLaney offers guidance to help marketers grow their social media following in 2020.
- Sammy Belose presents an overview of social media marketing and highlights the benefits.
- Dhruv Mehta offers ecommerce UX tips for driving sales to your business.
- Krishna Reddy highlights the importance of user experience in web design.
- Joseph Foley discusses how the web design trends in 2020 will be mainly about branded animation, ultra-minimalism, and VR.