Online marketing can be tiring! That’s where UpCity comes in. As a trusted advocate for small businesses, we’re here to navigate you through the piles of confusing and suspicious offers. UpCity will lead you in the right direction by providing easy insights and simple solutions for your business marketing plan. Members receive an in-depth, personalized action plan to help optimize their site, and our team is here to help you along the way. Each week, we’re featuring a comprehensive look at one of the recommended tasks built into the UpCity software.

Background on the Uniqueness of Content

Having unique content on your website is one of the most important factors in contemporary search engine optimization. Major penalties might occur if search engines find that some of the information on your website is same as information found elsewhere on the web (unless you provide clear reference to the source). After the Google Panda algorithm update uniqueness of content on site became an essential part of the Internet marketing of every business.

Moreover, unique content signals to search engines that you’re consistently creating new value for readers. It’s also one of the clearest signs that you’re an authority in your industry.

In this guide, we’ll take you through the process of analyzing your content for duplicates across the web using a significant tool called the Angular Duplicate Content Tool.

How to Make Sure You Don’t Have Duplicate Content

Step 1. Start at Angular Marketing’s Free Tool.

Step 2. Input your website URL for duplicate content diagnosis. Click “Submit Your Domain” to continue.

Step 3. If no duplicate content is found, you are good to go! If some duplicate content is found though, you have to make sure you either completely remove it from your website, or you substitute it with unique content.

Coming up with unique content can often be a challenge. But spending time doing research and reading up on the latest industry news can enable you to easily come up with content. Keep your content unique and get writing!

UpCity members, please follow the pathway to complete this task in your UpCity account: Optimize Your Presence > Expand Your Presence II> Website 201: Website Optimization.