Reputation Management Strategies for B2B Businesses
While we help our customers position themselves as credible experts, a combination of tactics and strategy is what ultimately will yield the most success for brands.
Rebecca Lubecki
About Rebecca Lubecki
Rebecca helps keep all things content running at UpCity. Prior to joining, she was a magazine editor at an agency for several award-winning publications based in the Minneapolis-St. Paul area, and a content specialist for several brands within the SMB/B2B landscape. She also has significant experience in digital content creation, most notably targeting hunters and anglers (despite being a vegetarian) during her time at Gander Outdoors. Rebecca has also worked in PR, covering a diverse terrain of products and events, including the promotion of local musicians and music festivals and the latest craft beer offerings from local breweries.
Posts by Rebecca Lubecki:
Tips for Mitigating Loss During a Business Data Breach
As the trend of remote work continues to rise, so do business cybersecurity risks. We spoke with various cybersecurity experts on their tips for mitigating loss during a data breach.
Preparation Tips for a New Product Launch
We corresponded with various product design and marketing experts on their top tips for successfully launching a new small business product.
Best Interview Questions for Finding New Talent
At UpCity, we spoke with several HR experts on their tips for asking impactful interview questions to help find and hire new business talent.
Event Marketing and Management Tips For Fall 2022
As we head into the new fall season, we corresponded with event marketing and management experts on their tips for promoting and hosting successful business events.
How Lead Generation and Revenue Operations Work Together: A Conversation With Tony Furnas
Our Senior Manager of Marketing, Tony Furnas, breaks down the difference between lead generation, demand generation, revenue operations, and the nitty-gritty of implementing them all.
Ways for Small Business Owners to Combat Inflation
With inflation on the rise, small business owners are undoubtedly feeling its negative effects. We spoke directly with small business experts on their tips for combating inflation in 2022.
Common Link Building Mistakes to Avoid
Our article features quotes from several SEO experts on the top link-building mistakes to steer clear of in 2022.
Best 2022 Digital Marketing Certifications
Looking to boost your digital marketing skills? We collaborated with small business experts on their favorite digital marketing certifications to leverage in 2022.
Can A 301 Redirect Be a Bad Idea For Your Website?
Next time you’re migrating a new site structure or just cleaning the house and removing old pages and content, think twice when building your 301 redirect strategy.