Hiring and Outsourcing Guide: Social Media Marketing Agencies
Outsource your social media or keep it in-house? Get the scoop on what to look for when vetting potential social media agency partners.
Emily Gant
About Emily Gant
Emily is a SEO Content Strategist at UpCity and focuses on marketing strategy from digital marketing experts and industry leaders. Prior to UpCity, Emily gained digital agency and SEO experience in Chicago drawing upon a decade of content marketing experiences abroad.
Posts by Emily Gant:
Corporate Video vs. Promotional Video Production: What’s the difference?
Take a closer look at the unique factors that differentiate corporate and promotional videos so you can better understand which type makes the most sense for your business, department, and project.
What a Videographer Can Do for Your Marketing Strategy in 2021 and Beyond
Hiring a videographer can help your business stand out in what’s become perhaps the most important medium for attracting leads.
Digital Marketing Software: The Favorite Tools of Industry Leaders
We spoke to over 200 digital marketing professionals about the tools they like to use for their widely varied business needs.
Best Practices for Displaying and Promoting Online Reviews
Developing a strategy for effective review promotion comes down to finding places to repurpose the reviews in your greater content marketing strategy. Showing off positive feedback on social media, responding to positive reviews on Google My Business, or adding reviews of your product to your landing pages are all important ways to avoid letting any positive review content go to waste.
Demonstrating Authority and Building Relationships with Link Building Strategies
Discover the secrets to crafting a relationship-based link-building strategy today and take your backlink profile to the next level.
Creating Searchable Content: How to Optimize Content for SEO in 2021
Learn how to create searchable content in 2021! Ensure your content strategy includes SEO with these expert tips.
Finding and Targeting the Right Keywords for Your Business in 2021
Discover how to find and target the right keyword for your business with this complete guide to keyword research.
SEO Basics: The Essential Knowledge for 2021
Take a crash course on the basics of SEO and discover why every business should consider organic a viable marketing channel.
Making Webinars Work: 16 Areas to Improve Effective Promotion, Execution, and Distribution
Discover how to effectively plan, promote, execute, and distribute your company’s next webinar with these 16 expert tips.
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