Small Business Marketing News
Posted January 30, 2013 by Karen Kouf
Trust is a funny thing. It can build relationships, convert a browser into a buyer, add credibility to your organization. Trust can help you succeed but lack of trust can be your downfall. While trust symbols are critical for e-commerce sites, service industries use trust symbols to improve their conversion as well (sign-up for our free UpCity Daily [...]
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Categories: Small Business Marketing News, SMB Marketing Tips
Posted January 23, 2013 by Karen Kouf
Mobile marketing is evolving at a break-neck pace. It’s hard to stay on top of the latest advances. To help out, we’ve rounded up the top 20 blogs to follow to stay on top of your mobile marketing game. If you’re not even sure how to get started, we offer the 5-minute mobile solution. Subscribe to [...]
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Categories: Small Business Marketing News, SMB Marketing Tips
Posted January 10, 2013 by Karen Kouf
Mobile technology is sweeping the nation. To keep up with the rest of the business world, you need to have a website that mobile compatible. One of the great things about an exploding industry is that really, really smart (and entrepreneurial) people get involved. They figure out how to make it easy for us to [...]
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Categories: Small Business Marketing News, SMB Marketing Tips
Posted January 9, 2013 by Karen Kouf
Many of us immersed in the online marketing world assume that everyone knows (or cares) about the latest and greatest social media advances. The reality is, many small business owners simply don’t have time or interest. We get it! For the people who just want the basics, we offer the cheat sheet to make your [...]
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Categories: Small Business Marketing News, SMB Marketing Tips
Posted January 8, 2013 by Karen Kouf
Some of our favorite SEO bloggers for small business…what an experienced group of people and tough list to pull together! While we compile our lists in no particular order, this time I’m going to list the big guns and industry leaders at the bottom as honorable mentions. Not because their content and blog aren’t valuable [...]
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Categories: Content SEO, Local SEO, Small Business Marketing News
Posted December 31, 2012 by Karen Kouf
Everyone loves a deal! Especially after the last-minute shopping frenzy totally blew the budget. But your small business still needs to pay the bills and get customers to your store. A drop in revenue isn’t an option. So what’s next? The local coupon booklet isn’t bringing them in anymore and cold weather has seriously hampered foot traffic. Good [...]
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Categories: SEO News & Trends, Small Business Marketing News, SMB Marketing Tips
Posted December 13, 2012 by Karen Kouf
You have a great website, SEO strategy, social media accounts, and a local page on Google. Fantastic! But just when you thought it was time to sleep, there’s another technology and marketing opportunity too good to pass up. Mobile. It’s here and growing fast. With over 300 million cellphones in the US, mobile marketing for small businesses [...]
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Categories: Local SEO, Small Business Marketing News, SMB Marketing Tips
Posted December 10, 2012 by Karen Kouf
The explosion of web video is amazing. Just seven short years ago, YouTube founders posted their first video and now they have 800+ million unique visitors each month. A Forrester study reports that sites with optimized video have a 53X greater chance of landing on the first page of Google. ComScore data shows that online shoppers are [...]
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Categories: Content SEO, Featured, Small Business Marketing News, SMB Marketing Tips
Posted November 23, 2012 by Team UpCity
This post is meant to be helpful for all levels of SEO expertise. You can also find UpCity posts classified by level of expertise on the following pages: Posts for any SEO experience level Posts for beginner level SEO (those new to SEO) Posts for those with an intermediate level of SEO understanding Posts for [...]
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Categories: Small Business Marketing News
Posted November 21, 2012 by Karen Kouf
Interested in starting a social media campaign in 2013? Start with our 5 easy social media tips created with small business owners in mind. You’ll reap the rewards of a finely-tuned, successful social media plan.
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Categories: Featured, Small Business Marketing News, SMB Marketing Tips, UpCity