Introducing Reviews to the Top Local Agency Marketplace
2016 was a huge year in growth for our Top Local Agency Marketplace, with hundreds of thousands of users driving thousands of qualified leads to agencies across North America. In the last 12 months, our marketplace has grown to include agencies in more than 50 major markets, specializing in a variety of areas of digital marketing services. We’ve also introduced our ranking algorithm and methodology to help make our marketplace even more valuable to small and medium business owners looking for high-quality agencies they can trust. Now, we’re ready to begin 2017 with another massive addition: verified customer reviews.
Verified Reviews with LinkedIn
When our team made the decision to incorporate reviews into the marketplace, ensuring quality and authenticity was one of our primary requirements. To aid in this process, our marketplace uses LinkedIn authentication for all users leaving reviews or flagging existing reviews, giving you the peace of mind in knowing that any and all reviews are being left by real users & customers.
Deeper Insights for SMBs
As we talk to and get more survey data from SMBs, we’ve found that they are still extremely overwhelmed by the number of marketing service companies that contact them on a day-to-day basis.
Unfortunately, there is still not an exhaustive source for them to discern the marketing providers they can trust from the shady ones that have infiltrated our industry. Our Top Local Agency has been focused on providing more transparency here and today we’ve taken another big step by allowing SMBs to provide detailed feedback on their experiences with our reviews.
Our Agency Marketplace review process is designed to provide insights that matter to small business owners, specifically tailored for digital marketing services. We survey previous customers with questions around specific areas of marketing including Web Design, PPC, SEO, Social, and Email. We believe these industry specific insights will help our marketplace be the best resource for SMBs to purchase all digital marketing services.
Word of Mouth Engine for Agencies
We know that word of mouth is the most powerful driver of referrals for marketing services agencies. As of today, Top Local Agency is now a platform that rewards agencies that have lots of happy customers and help power their word of mouth marketing. Positive reviews from real customers are one of the most impactful tools for converting future prospects. To encourage agencies to engage their customers’ voices on Top Local Agency, reviews are now a major part of our ranking algorithm, ensuring that agencies with a strong reputation are prominently displayed on our site.
Do you know a great Local Marketing Agency? Nominate them today!
Our agency marketplace is growing every single day, thanks to small business owners across North America! If you have worked with an agency that provides service that goes above and beyond, nominate them for inclusion in our agency marketplace today!
Latest posts by Andrew Peron (see all)
- Top 25 Inbound Articles – Week of 03/24/17 - March 23, 2017
- 5 Variables Every Digital Marketer Should Be Testing - March 21, 2017
- The Best Brands On Instagram Today - March 20, 2017